Case Studies
A selection of fractional Head of Marketing and executive marketing engagements where the goal was growth, alignment, and a measurable business result — not a prettier deck.
Additional brand work
In their words
“We first met Staci when we needed a new website designed. She and her team provided great guidance, suggestions and quick responses throughout the entire process. After several years, we still receive compliments on our website! She continues to monitor this to make sure that there are no breaches in security and it functions as it should. We were having issues with another consultant providing services for our social media and online presence. After reviewing with Staci, it became obvious a change was needed. Since we hired Staci for all of our online presence, social media posts and a monthly newsletter, the increase in activity, positive feedback and comments has far exceeded our expectations! She provides a clear plan well in advance of topics she recommends we address each month, what images she would like to include and how best to word these posts for the best search results. She is open to discussion on all options and crafts everything from our perspective. In a field where we are sometimes expected to be highly particular and critical, the image that Staci has expressed of our firm online gives our clients confidence in our services and has greatly contributed to our ongoing success!”
“Staci is the definition of a full stack marketing exec. She easily navigates discussions around the intricacies of managing a company's martech stack, campaign development, and marketing strategy creation. When I joined RocketReach, Staci helped me ramp and learn about all the great work her team has done. I was thoroughly impressed with her depth, dedication, thoughtfulness, expertise and professionalism. She has been amazing to work with and I would love to work with her and her team again!”
“Staci is a true professional marketer and she runs an amazing team that helped Verenia in our growth journey.”
“When I was with Sightline Systems heading up their sales and marketing activities, it was clear we needed a professional, no-nonsense marketing firm to help us build awareness, credibility and ultimately sales opportunities. I got that and much more from Staci and the team at UMW. During the evaluation process in selecting a marketing firm, it was clear how UMW would want to be integrated as our strategic partner. That set them apart. They proved that out immediately and consistently in the 3 years I worked with them. They re-imagined our website, our messaging, visibly stood up our thought leadership, and created blogs and collateral that resonated well throughout the industries we targeted. In addition to their creativity, their passion, and their collaboration, UMW was a fun company to work with.”
“Staci stepped in on an interim basis to lead our marketing program. She did an excellent job kickstarting our overall program, coordinated between multiple agencies, and integrated directly into our leadership team. She helped tremendously strategically and operationally, and her team at UMW just get stuff done.”
“Staci and her team bring energy, creativity and flawless execution to our GTM campaigns and events. With first hand experience over the past 3 years, I have seen her direct impact in driving Seeq's demand generation and partner marketing to deliver strong results. Staci and her team are outcome-driven and work seamlessly with our marketing team to deliver short and long term success that is sustainable.”
“As a one-person marketing team, I simply could not appreciate Staci & her team more! What started as a thorough strategy session turned into moving forward with a company rebrand. We had some very strict deadlines and lots of hoops to jump through, but Staci kept us moving forward without compromising time, budget or quality. I love what we created together and could not have done it without her support and experience!”
“Staci is exceptionally knowledgeable and provides a high level of service and support for all of our marketing efforts. Staci and her team take on a strategic and consultative approach when working with us and have been pivotal in executing our marketing initiatives.”
“We first met Staci when we needed a new website designed. She and her team provided great guidance, suggestions and quick responses throughout the entire process. After several years, we still receive compliments on our website! She continues to monitor this to make sure that there are no breaches in security and it functions as it should. We were having issues with another consultant providing services for our social media and online presence. After reviewing with Staci, it became obvious a change was needed. Since we hired Staci for all of our online presence, social media posts and a monthly newsletter, the increase in activity, positive feedback and comments has far exceeded our expectations! She provides a clear plan well in advance of topics she recommends we address each month, what images she would like to include and how best to word these posts for the best search results. She is open to discussion on all options and crafts everything from our perspective. In a field where we are sometimes expected to be highly particular and critical, the image that Staci has expressed of our firm online gives our clients confidence in our services and has greatly contributed to our ongoing success!”
“Staci is the definition of a full stack marketing exec. She easily navigates discussions around the intricacies of managing a company's martech stack, campaign development, and marketing strategy creation. When I joined RocketReach, Staci helped me ramp and learn about all the great work her team has done. I was thoroughly impressed with her depth, dedication, thoughtfulness, expertise and professionalism. She has been amazing to work with and I would love to work with her and her team again!”
“Staci is a true professional marketer and she runs an amazing team that helped Verenia in our growth journey.”
“When I was with Sightline Systems heading up their sales and marketing activities, it was clear we needed a professional, no-nonsense marketing firm to help us build awareness, credibility and ultimately sales opportunities. I got that and much more from Staci and the team at UMW. During the evaluation process in selecting a marketing firm, it was clear how UMW would want to be integrated as our strategic partner. That set them apart. They proved that out immediately and consistently in the 3 years I worked with them. They re-imagined our website, our messaging, visibly stood up our thought leadership, and created blogs and collateral that resonated well throughout the industries we targeted. In addition to their creativity, their passion, and their collaboration, UMW was a fun company to work with.”
“Staci stepped in on an interim basis to lead our marketing program. She did an excellent job kickstarting our overall program, coordinated between multiple agencies, and integrated directly into our leadership team. She helped tremendously strategically and operationally, and her team at UMW just get stuff done.”
“Staci and her team bring energy, creativity and flawless execution to our GTM campaigns and events. With first hand experience over the past 3 years, I have seen her direct impact in driving Seeq's demand generation and partner marketing to deliver strong results. Staci and her team are outcome-driven and work seamlessly with our marketing team to deliver short and long term success that is sustainable.”
“As a one-person marketing team, I simply could not appreciate Staci & her team more! What started as a thorough strategy session turned into moving forward with a company rebrand. We had some very strict deadlines and lots of hoops to jump through, but Staci kept us moving forward without compromising time, budget or quality. I love what we created together and could not have done it without her support and experience!”
“Staci is exceptionally knowledgeable and provides a high level of service and support for all of our marketing efforts. Staci and her team take on a strategic and consultative approach when working with us and have been pivotal in executing our marketing initiatives.”
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